Category Archives: Content Generation

Creating Marketing Pieces Your Prospects Won’t Throw Away

As a small business owner I don’t have a big advertising budget. I rely on word of mouth to help me get clients. But that doesn’t mean I’ve abandoned marketing material all together. I still have business cards, a portfolio, … Continue reading

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4 Common Emotions to Consider When Creating Content

Copywriting can be a fickle thing. You’re selling a product, but you don’t want your content to come off as a hard sales pitch. Most folks are pretty savvy when it comes to seeing through traditional marketing jargon. They respond … Continue reading

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Content Generation For Business: Keeping Customers Informed and Engaged

These days content is everywhere. Gone are the days of heading to the local library, scanning the stacks for information. Magazine and newspaper subscriptions are down and news is delivered to us digitally. It’s never been easier to find and … Continue reading

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